LVMH
Belvedere Vodka Bespoke
Belvedere Bespoke is an exclusive edition of Belvedere vodka, presented in a 1.75L metallic silver magnum bottle (Silver Sabre) with built-in LED lighting. The bottle can be laser-engraved with messages, names, or dates, making it ideal for gifting and celebrations. I designed the website and the message customization logic. The mobile-first platform connects directly to partner retail systems, delivering orders ready for checkout.
Flow
The experience combines live visualization, real-time rendering, and a refined checkout flow aligned with Belvedere's iconic aesthetic. Built with attention to performance, scalability, and brand fidelity, it sets a new standard for high-end digital gifting. Working with engineering, I created a moderation system that blocks offensive, discriminatory, and inappropriate language from being engraved, protecting brand integrity without disrupting the user flow.
Engine
Customers see their message rendered in real time as they type. The responsive layout adapts the engraving area based on character count and bottle dimensions, ensuring visual consistency across all options. Order details pass seamlessly to partner platforms, allowing customers to complete payment without friction or data re-entry.
Experience details
Desktop flow
Activation
Proof
The platform delivered exclusivity and convenience in a single experience. The moderation system ensured brand safety at scale, and the streamlined integration reduced drop-off during checkout.
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